Still Going Strong - John Hughes
Title:
Still Going Strong
Author:
John Hughes
ISBN:
9780752431741
Pages:
120
Description:
Johnnie Walker Red Label, Black & White, Bells, J&B, Talisker, Lagavulin - all world famous brands, but what were their origins and what is their history? Whisky, perhaps Scotland's most famous export, has been produced for centuries, but in the nineteenth century, production moved away from small stills to the sorts of mass production we see today. With the growth in larger distilleries, there was a matching growth in whisky branding and advertising. Scotch, whether Malt or blended is now produced by large companies, and the brands are known the world over.
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